Bumpit uses analytics cookies

We use Google Analytics cookies to understand which pages and tools are useful and improve the site. Privacy policy.

bumpit

Analyze

Contractor SEO Checker

Local SEO, per city. Pick your trade, name the city you want to win, and get checked against the contractor playbook: LocalBusiness schema, NAP, tap-to-call, service pages, city pages, reviews and hours.

The contractor SEO playbook

Service × city pages

Build the matrix: /drain-cleaning-calgary, /water-heater-repair-airdrie… Each page unique — local jobs, local reviews, neighbourhoods served. Start with your highest-margin service in your home city, expand outward.

The call is the conversion

Phone number in the header on every page, tel: linked, with a "free quote" CTA above the fold. Most contractor traffic is mobile and impatient — every extra tap loses leads to the next result.

Citations corroborate

Identical NAP across Google Business Profile, your site footer, and the directories that matter in your market. Then collect reviews relentlessly — they're the map pack's strongest lever you control.

Frequently asked questions

Why does local SEO need city-specific pages?
Google matches local queries ('plumber calgary', 'roof repair near me') to pages that demonstrably serve that city. One page per service per city — each with unique local content — is how contractors outrank generic competitors. A single homepage listing ten cities ranks for none of them.
What is NAP consistency?
Name, Address, Phone — written identically on your website, your Google Business Profile and every directory listing. Inconsistent NAP makes Google distrust your location data and hurts map-pack rankings.
Does my Google Business Profile matter more than my website?
For the map pack, often yes — reviews, categories and proximity drive it. But your website feeds the profile's relevance, converts the click, and is the only channel you fully own. This checker covers the website half; audit your GBP separately in its dashboard.
Which trades does this checker support?
Currently: plumber, electrician, hvac, roofer, landscaper, painter, cleaning service, general contractor, locksmith, pest control. Each niche has its own service-keyword and schema expectations.
Contractor SEO Checker — Local SEO by City · bumpit